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Importance of Title and Meta Description in SEO

Importance of Title and Meta Description in SEO

Title and Meta Description in SEO: Title Tags are nothing but HTML element found in the head section of the HTML Code of your Web page. and title must be Text only  and it is  shown in browser’s Title bar (or) in page’s tab.The page Title is very important because search engines decides the order for listing pages in search results.

  • Length of title must be around 50 to 60 characters.

  • keyword intent of the user must be present in title.

  • Best practice of using keywords is within 25 to 40%. For eg if there is 10 words try to use keyword between 2nd or 3rd

  • Use unique titles like Get, Take, Boost, learn,make, go at starting of your title

  • Include your brand name of your business at last of your title tag.

Importance of title and meta Description

 

Meta Description: A meta description (sometimes called a meta description attribute or tag) is an HTML element that describes and summarizes the contents of your page for the benefit of users and search engines.

  • It is nothing but 155 to 160 characters that Describes the content of the web page.

  • Meta Description will appear when people share your articles across other   websites and social chaneels.

  • It should be legible or readble copy.

  • It must be treated as advertisement of your webpage.

  • Make sure that you will convey value to the reader.

  • Use your focus keywords.

importance of Meta Description

 

So for optimizing any web page Title and Meta Description in SEO plays important role

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